A deliberate build, in five phases over three years, each with clear exit criteria. Compliance foundations come before the first line of campaign spend, and every expansion carries the same guarantees.
PHASE 0Foundations
Compliance before code
Privacy programme in place · first design partners
PHASE 1First campaigns
Managed service, France, fully accountable delivery
Live campaigns · verified reconciliation
PHASE 2Scale France
Video and native formats, smarter bidding, broader supply
Full-format buying · measurable efficiency gains
PHASE 3Self-serve
Log in, launch, export your logs
Customer platform · public API · service-level commitments
PHASE 4Expansion
Continental Europe, market by market
One platform · the same guarantees everywhere